diff --git a/lib/ble/ble_transport.c b/lib/ble/ble_transport.c
index 63a55b6e..750f1fd9 100644
--- a/lib/ble/ble_transport.c
+++ b/lib/ble/ble_transport.c
@@ -53,7 +53,7 @@ struct ble_transport {
     struct ble_connection links[BLE_LINKS_MAX];
     ble_link_id sequence;
     void* timer;
-    int started, ready, reject_incoming;
+    int started, ready, reject_incoming, initial_advertisement_pending;
 };
 static uint16_t read16(const uint8_t* p) { return (uint16_t)((p[0] << 8) | p[1]); }
 static void write16(uint8_t* p, uint16_t v) { p[0] = v >> 8; p[1] = v; }
@@ -278,6 +278,7 @@ static void tick(void* arg) {
 }
 struct ble_transport* ble_create(struct UASYNC* ua, const struct ble_config* config) {
     if (!ua || !config || !config->node_id || config->tx_limit > BLE_QUEUE_MAX || config->tx_window > BLE_QUEUE_MAX ||
+        config->initial_advertisement_size > BLE_BROADCAST_MAX ||
         (config->adapter && strlen(config->adapter) >= 64)) {
         DEBUG_ERROR(CAT, "BLE create invalid configuration"); return NULL;
     }
@@ -292,6 +293,7 @@ struct ble_transport* ble_create(struct UASYNC* ua, const struct ble_config* con
 int ble_start(struct ble_transport* t) {
     if (!t || t->started) { DEBUG_ERROR(CAT, "BLE invalid/repeated start"); return BLE_ERROR; }
     t->started = 1;
+    t->initial_advertisement_pending = t->config.initial_advertisement_size != 0;
     t->backend = ble_backend_create(t, t->ua, &t->config);
     if (!t->backend) { t->started = 0; DEBUG_ERROR(CAT, "BLE backend creation failed"); return BLE_ERROR; }
     t->timer = uasync_set_timeout(t->ua, 1000, t, tick, "ble_tick");
@@ -380,6 +382,14 @@ ble_link_id ble_backend_incoming(struct ble_transport* t, const struct ble_endpo
     struct ble_connection* c = new_link(t, ep, 0, 0); return c ? c->id : 0;
 }
 void ble_backend_status(struct ble_transport* t, int ready, const char* reason) {
+    if (ready && t->initial_advertisement_pending) {
+        t->initial_advertisement_pending = 0;
+        /* WinRT уже запустил эти байты до GATT и принимает повтор без перезапуска; остальные backend начинают здесь. */
+        if (ble_backend_advertise(t->backend, t->config.initial_advertisement, t->config.initial_advertisement_size) != BLE_OK) {
+            DEBUG_ERROR(CAT, "BLE initial advertisement failed bytes=%zu", t->config.initial_advertisement_size);
+            ready = 0; reason = "initial BLE advertisement failed";
+        }
+    }
     t->ready = ready;
     if (!ready) {
         DEBUG_ERROR(CAT, "BLE radio failed: %s", reason);
diff --git a/lib/ble/ble_transport.h b/lib/ble/ble_transport.h
index d87f70d1..6c984dc3 100644
--- a/lib/ble/ble_transport.h
+++ b/lib/ble/ble_transport.h
@@ -51,6 +51,8 @@ struct ble_config {
     void* arg;                   /* Заимствованный контекст callbacks, живёт до destroy. */
     unsigned tx_limit;           /* Целых TX-пакетов, включая фрагментируемый: 0=64, 1..64. */
     unsigned tx_window;          /* DATA в очереди/отправке/ожидании удалённого ACK: 0=BLE_TX_WINDOW_FRAMES, 1..64. */
+    uint8_t initial_advertisement[BLE_BROADCAST_MAX]; /* Начальное объявление; копируется вместе с config. */
+    size_t initial_advertisement_size; /* 0: выключено; 1..24: Windows запускает publisher до GATT. */
 };
 /* Создать остановленный transport. ua/config заимствованы только ua; возвращает handle или NULL с логом. */
 struct ble_transport* ble_create(struct UASYNC* ua, const struct ble_config* config);
diff --git a/tools/chatgui/transport/desktop_ble.cpp b/tools/chatgui/transport/desktop_ble.cpp
index 92c9ba63..d906f127 100644
--- a/tools/chatgui/transport/desktop_ble.cpp
+++ b/tools/chatgui/transport/desktop_ble.cpp
@@ -45,6 +45,10 @@ void DesktopBle::apply(int flags, const char* name) {
     }
     ble_config config{};
     config.node_id = m_nodeId; config.company_id = 0xffff; config.arg = this;
+    if (flags & 2) {
+        memcpy(config.initial_advertisement, bytes, size_t(length));
+        config.initial_advertisement_size = size_t(length);
+    }
     config.callbacks.status = [](void* arg, ble_state state, const char* reason) {
         auto* self = static_cast<DesktopBle*>(arg);
         self->m_snapshot.state = state; self->m_snapshot.reason = QString::fromUtf8(reason);